3 Main Types of Billboards in Dallas

Static Billboards

Static on Dallas North Toll
Media Owner: Lamar Outdoor
Creative Ad Campaign 2023

Static Billboards

Also known as traditional billboards or referred to as the”old-school” billboards that have been around forever.

The standard Bulletin (full size) Billboard in Dallas is 14′ tall x 48′ wide.

The standard Premiere Panel (medium size) Billboard in Dallas is 12’3 tall x 24’6 wide.

These are vinyl-wrapped and most (but not all) have lights for night-time visibility.

Digital Billboards

Digital on Dallas North Toll
Media Owner: Outdoor Signs
Photo Credit: ODSTX.com

Digital Billboards

Also known as traditional billboards or referred to as the”old-school” billboards that have been around forever.

The standard Bulletin (full size) Billboard in Dallas is 14′ tall x 48′ wide.

The standard Premiere Panel (medium size) Billboard in Dallas is 12’3 tall x 24’6 wide.

These are vinyl-wrapped and most (but not all) have lights for night-time visibility.

Tri-Vision Billboards

Trivision on Dallas North Toll
Media Owner: Clear Channel Outdoor
Creative: Coca-Cola “Hiring”

Tri-Vision Billboards

Also known as traditional billboards or referred to as the”old-school” billboards that have been around forever.

The standard Bulletin (full size) Billboard in Dallas is 14′ tall x 48′ wide.

The standard Premiere Panel (medium size) Billboard in Dallas is 12’3 tall x 24’6 wide.

These are vinyl-wrapped and most (but not all) have lights for night-time visibility.

Other Outdoor Ads in Dallas, TX

Wallscapes

Various Wall Wraps in Dallas
“Big” Media Owners: Big Outdoor
iPhone and various advertisers

Bus Ads

DART Bus with a 7-11 Bus King Ad

Bus Ultra Super King Ad
Media Owner: Vector Media
Photo Taken: April 16th, 2024

Mobile Billboards

Mobile Billboard Truck in Dallas - Static Double-Sided Billboard Truck

2-Sided Static Billboard Truck
Media Partner: Southwest Mobile
Photo Credit: Edick Laney, Feb ’25

Brand Ambassadors

Netflix + Ozark Brand Experiential Brand Ambassadors

Experiential Marketing by Netflix
Snell Farms from the Ozarks
Photo Credit: OAAA Obie Awards